• News Archive
  • Simaster
  • Webmail
  • Directory
  • Crisis Center
  •  English
    • Indonesia
Universitas Gadjah Mada Universitas Gadjah Mada Universitas Gadjah Mada Universitas Gadjah Mada
  • Education
    • Doctoral dissertation
    • Inauguration of Professor
    • Graduation
  • Achievement
  • Research and Innovation
    • Research
    • Innovation
  • Campus Info
    • Cooperation
    • Seminar and Workshop
    • Student Community Service Program
    • Other
  • News Report
  • Home
  • News Report
  • To Attract Tourists, UGM Students Produce 'Wonderful Indonesia' Mascots

To Attract Tourists, UGM Students Produce 'Wonderful Indonesia' Mascots

  • 06 May 2019, 13:01 WIB
  • By: Marwati
  • 2009
Tarik Wisatawan, Mahasiswa UGM Buat Boneka Maskot Wonderful Indonesia

UGM students have produced a Wonderful Indonesia mascot to withdraw the attention of tourists to visit tourism destinations in the country.

The mascot comes in three characters, Pongo, Rhino, and Para, which represent Indonesia’s rare species. Pongo is a Sumatran orangutan (Pongo abelii) and Kalimantan orangutan (Pongo pygmaeus). Rhino represents Rhinoceros sondaicus while Para represents Paradisaedae (birds-of-paradise).

“The idea to make the mascot was inspired by the mascots of Asian Games 2018. The Bhin Bhin, Atung, and Kaka dolls were very much sought after and the sales had surpassed the target,” said Rika Absoni on Sunday (6/5) at UGM.

This Economics and Business student and fellow students, M. Dhiyah Ulhaq, Almira Putri R.D, and Yoanes Adjie K took the initiative to promote the national tourism through these dolls. In the student creativity programme for entrepreneurship, the students started to produce the dolls.

The mascot comes with information tag that is attached to the arm, containing tourism destination information. They wear different batik motifs which are of Siak Sumatra in Pongo, Javanese in Rhino, and Asmat Papua in Para. At the back of the head, images of tourism destination and Wonderful Indonesia are attached.

“The Pongo character carries the picture of Tesso Nillo area, Rhino Borobudur Temple while Para Raja Ampat,” she explained.

She added they had collaborated with the producers of the Asian Games 2018 mascots to produce these characters. On marketing, the students do it offline as well as online through social media and online marketplace such as Tokopedia, Shopee, Bukalapak, Lazada, Blibli, and Zalora.

These mascots are the first education tool of Indonesia’s tourism that describes natural sceneries, diverse cultures, and tourism excellence of Indonesia.


Related News

  • UGM Students Empower Community in Tie-Dye Batik Products

    Monday,22 July 2019 - 9:08
  • Compliance Executes Health Protocol Key in Building Trust of Foreign Tourists

    Thursday,02 July 2020 - 17:19
  • UGM Professor initiated Kid Pharmacist

    Tuesday,05 January 2016 - 11:32
  • 2,300 Indonesian Students Study in Taiwan

    Friday,07 October 2011 - 9:09
  • UGM Observer: Synergy, Safety and Convenience are Key to Indonesian Tourism Development

    Thursday,29 September 2011 - 10:05

News Releases

  • Biology Students Grab 2 Prizes in Indonesia-Wide Scientific Writing Competition 26 May 2023
    A team from the UGM Faculty of Biology has won two
    Salma
  • Professor Ika Dewi Ana Receives WIPO National Award for Inventors 22 May 2023
    Professor Ika Dewi Ana from the UGM Faculty of Den
    Salma
  • Civil Engineering Students Win International BIM Innovation Contest CEIC XI 22 May 2023
    Three UGM Civil Engineering students, teaming up a
    Salma
  • UGM Student Represents R&D Company Stechoq at 2023 Hannover Messe 19 May 2023
    Mahesa Audriansyah Agatha, a Department of Mechani
    Salma
  • Social Development and Welfare & Save The Children Indonesia Discuss Parenting in Indonesia 19 May 2023
    The UGM Department of Social Development and Welfa
    Salma

Event

  • 06Sep The 5th International Conference on Bioinformatics, Biotechnology, and Biomedical Engineering (BioMIC) 2023...
  • 02Oct Conference of Critical Island Studies...
  • 04Oct The 7th Astechnova International Energy Conference...
Universitas Gadjah Mada
UNIVERSITAS GADJAH MADA
Bulaksumur Yogyakarta 55281
   info@ugm.ac.id
   +62 (274) 588688
   +62 (274) 565223
   +62 811 2869 988

PARTNERSHIP

  • Alumni
  • International Affairs

ABOUT UGM

  • Rector's Welcome
  • History
  • Vission and Mission
  • The Board of Executive
  • Management

VISIT UGM

  • Campus Map
  • Event

REGISTRATION

  • Undergraduate
  • Graduate
  • Vocational School
  • Professional Program
  • International Program

© 2023 Universitas Gadjah Mada

PRIVACY POLICYCONTACT