A student team from Universitas Gadjah Mada (UGM) has won the Week of National Entrepreneurship (WONE) Business Plan Competition from 9-10 December, held at Universitas Airlangga, Surabaya. They won the contest after beating hundred other competitors.
WONE Business Plan Competition is hosted by Universitas Airlangga, joined by as many as 160 teams from various Indonesian universities, including UGM, ITB, Universitas Airlangga, Universitas Brawijaya, UPI, ITS, UNY, UI, and STIE Bandung.
The UGM team became the winners for their business idea in shoes product development which has double functions, named as “TwiSe”. The students are Muhamad Ali Irham (Electronics and Instrumentation), I Kadek Sudiarsana (Law),Yuni Rahmawati (Midwifery), Donis Abdullah (Animal Sciences), and Choirunnisa (Accounting).
“We became the winners after we beat 9 other finalists in the finals,” said M. Ali Irham on Thursday (15/12) at UGM.
Ali Irham said they introduced the business project for women’s shoes that has dual functions as flat shoes as well as wedges.
“So, we devise the shoes with the sole that can be reassembled into either flat shoes or wedges, depending on the need of the users,” he said.
Kadek added that the TwiSe shoes development was an innovation in fashion that can save the budget for buying shoes.
“With these shoes, women don’t have to bring more shoes everywhere, because a pair of shoes can do the job,” he added.
The TwiSe is planned to be developed further for big productions. “We’re currently developing this product further and, hopefully, in 2017 this can be mass produced,” he said.